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The Next Big Algorithm Update Is Coming – Are You Ready?

The Next Big Algorithm Update Is Coming – Are You Ready?

Google’s “Panda” update changed search and internet marketing forever. It’s still talked about to this day. Almost overnight, many sites that had been using Grey- or Black-hat link building strategies saw their earnings crater, falling as much as 90%. A number of small businesses who relied heavily on the internet for leads and sales went out of business. It was a wakeup call, but what’s coming on April 21 is going to make Panda look like a walk in the park. Google provided plenty of warning in advance of the Panda update, and they’ve done the same thing here. A number of people simply chose not to heed Google’s warnings about Panda and they paid the price. You can bet that everyone’s paying attention now. The Purpose Behind The Change Google doesn’t do anything without a lot of forethought and planning, and this update is no different. In this particular case, the change to the algorithm is all about mobile. The reality is that handheld devices have eclipsed the PC. There are more handhelds in service today than there are people living on the planet. As you might expect, more searches are conducted on mobile devices than on PC’s these days, and in recognition of that reality, Google wants to make sure that the results they’re displaying for their users are the best results possible, and that’s the driving reason behind the update. Helping to ensure a quality user experience for the people who use their search engine (and let’s

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Infographic: Holiday Trends in Mobile

This year has seen some explosive growth in the Mobile Industry.  This holiday season especially shines bright.  The overwhelming fact remains that if your business is not mobile then it will get left in the dust. Pay particular attention to the usage comparison between mobile websites and mobile apps. We create both so we have got you covered. Click on image for full size.

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